My name is Linyi, I'm a senior product designer specializing in B2B SaaS and adtech, with hands-on experience with design systems.

Driving customer engagment through a new incentive program

Launched a new incentive program 0-1 for SMB customers, leading to 17% engagment in the first month of launch

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Redesigning the design system to launch a global product rebrand

Rebranded the entire Quantcast platform and laid a strong foundation for the design system

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Driving customer acquisition with a self-serve sign-up

Designed a streamlined sign-up for SMB customers, resulting in 400 new accounts in five months of launch

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